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INTERNATIONAL ACADEMY OF BROADCASTING

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Graduate Study Programme


Graduate Study Programme (suspended 2001)

Organisation of studies

The International Academy of Broadcasting offers an intensive nine-month course of study in broadcasting related topics. The programme includes the preparation and defence of a graduation thesis/project.

The IAB curriculum

The basic philosophy of the IAB comprises three elements: (i) a multidisciplinary approach, (ii) a comprehensive study of the multiple aspects of the media and (iii) the opportunity to acquire specialised knowledge in selected areas. Consequently all IAB students are required to follow common core courses offering the essential multidisciplinary knowledge that every broadcasting manager needs. Alongside this common core, for specialised subjects the IAB offers the possibility of selecting between programme production, management and engineering subjects.

The core courses for all IAB students are:

CPE 01 History and structures of broadcasting – TV Globo Chair

CPE 02 Legal aspects of broadcasting

CPE 03 Broadcasting management

CPE 04 Aesthetics of broadcasting

CPE 05 Radio and television production management

CPE 06 Writing skills for radio and television

CPE 07 Sports on radio and television

CPE 08 Marketing and advertising

CPE 09 Ethical standards and responsibilities in broadcasting

CPE 10 Television production techniques I and II

CPE 11 Cable, terrestrial and satellite communications and distribution systems

CPE 12 New radio and television technologies and development trends in the electronic media

CPE 13 Television as a mass medium

CPE 14 News operations and news-making

CPE 15 Broadcasting technology

CPE 16 Psychophysical aspects of viewing and hearing

CPE 17 Fundamentals of interactive multimedia
 
To complete their studies, students must select two elective courses from the following list:

EPE 01 Audio-visual communication skills

EPE 02 Children’s programmes

EPE 03 Light entertainment programmes and music videos

EPE 04 Picture origination

EPE 05 Video tape-recording

EPE 06 Audio engineering

EPE 07 Documentary programme production

EPE 08 Digital processing and compression techniques

EPE 09 Introduction to global television - Bayerischer Rundfunk Chair

EPE 10 Corporate and instructional programme production

EPE 11 Radio production theory

EPE 12 Public relations
 
In addition, students will be requested to attend at least three one-week seminars selected from the following:

SPE 01 Magazine format production

SPE 02 Drama production

SPE 03 Radio programme concepts

SPE 04 Technical aspects of films for television

SPE 05 Audience research methods

SPE 06 International standardisation methods and institutions

SPE 07 Broadcasting economics

SPE 08 Distribution and sales of television programmes

SPE 09 Programming and scheduling

SPE 10 Ars acustica

SPE 11 Transnational broadcasting

SPE 12 Journalistic techniques in live television

SPE 13 Regional, local and community radio

SPE 14 Radio and television auxiliary services

SPE 15 Frequency planning and allocations

SPE 16 Specific audio and video measurement techniques and subjective assessment methods – Snell & Wilcox Chair

SPE 17 Basics of dramaturgy

SPE 18 Radio formats

Students should select the preferred seminars at the time of enrolment. These seminars will not be followed by an exam, but attendance is mandatory and is a prerequisite for the successful completion of IAB studies.

Note: The IAB reserves the right to cancel or add courses, or make substitutions in the course listings, as may be deemed necessary.

Practical work

In parallel with the formal lectures, discussions and seminars, students must attend practical work sessions, involving their participation in the production of audio-visual materials.

Extra-curricular activities

Guest lecturers

During the school year, the IAB will invite leading personalities from the world of broadcasting to deliver special lectures on some of the main topics of the day.

Academic calendar

As a rule, the first term begins at the end of September with orientation and the third term ends in mid-June. Key dates in the IAB academic year are as follows:

  • Fall term October – December
  • Winter term January – March
  • Spring term April – June

The following holiday periods are observed during the academic year:

  • Winter 3 weeks
  • Spring 3 weeks

Students can also enrol for a course of study which starts at the beginning of the Winter term (January). For these students, the academic year ends in December, with two holiday periods:

  • Spring 3 weeks
  • Summer from mid-June to end September.



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